Browsing Book Chapters by Title
Now showing items 1-20 of 25
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Assessing the opportunities for virtual, augmented, and diminished reality in the healthcare sector
(Springer Verlag, 2017) -
Communicating with stakeholders via Twitter: From CSR to COVID-19
(Palgrave Macmillan, 2022)Communication efforts made in terms of Corporate Social Responsibility (CSR) are a task companies must carry out if they want stakeholders to recognize the work they are doing on the topic. This communication has become ... -
Consumer paradox: a manifestation of self-concept in activism in response to supply chain practices
(Palgrave Macmillan, 2022)The effects of unethical and non-socially responsible organizational practices across supply chains have been hyper-normalized. For instance, the involvement of the private sector in modern day slavery, however alarming ... -
Corporate cash holdings and economic crises in Mexico
(Financial Deepening and Post-Crisis Development in Emerging Markets: Current Perils and Future DawnsSpringer Verlag, 2016) -
Corporate social responsibility and corporate governance : analysis across industries in Mexico
(IGI Global, 2017-01-01)Corporate Social Responsibility (CSR) and corporate governance are two distinct concepts that may seem to be isolated in practice. However, there are many parallels to the extent that the latter may define the engagement ... -
CSR and virtue ethics : the common good of firms, markets, and civil society
(Taylor and Francis Inc., 2021-08-26)This chapter probes the social responsibility of firms using a virtue ethics approach and the concept of the common good. In particular, it highlights the contrasting assumptions of mainstream approaches and the common ... -
Finally back to Campus? Motivations for facemask adoption in the Higher education sector
(Palgrave Macmillan, 2022-01-01)The COVID-19 pandemic caused an unprecedented crisis in the higher education sector through campuses closing worldwide. To contain the disease, authorities required their citizens to wear facemasks in public spaces. As ... -
Financial fraud detection through artificial intelligence
(Springer, 2020)The present work shows the analysis and modeling of a database with information about the various credit card transactions. The objective is to detect transactions that are fraudulent. In the modeling process, the “Ridge ... -
Innovation and internationalization : Grupo lorsa : A family firm that found innovation from within
(Taylor and Francis, 2021)In 2015, Mexico and Brazil had been the countries with the highest growth rates, reaching a gross domestic product (GDP) of USD$1.21 and US$2.3 trillion respectively, versus other countries such as Argentina, Chile, and ... -
Introduction : Business recovery in emerging markets : global perspectives from various sectors
(Palgrave Macmillan, 2022-01-01)COVID-19 has significantly impacted just about every sector around the world. The incomparable effects have posed important challenges to understand the virus, comprehend the widespread consequences and their implications, ... -
Machine learning sustainable competitiveness for global recovery
(Palgrave Macmillan, 2022)The unexpected appearance and expansion of the pandemic caused by COVID-19 have shown that both developed and less developed countries need strategic, scientific-technological capacities and an innovation ecosystem to ... -
Narrative and family business firms: a discourse framework toward continuity and competitiveness
(Emerald Group Publishing Ltd., 2020)Family business firms (FBFs) constantly struggle with the challenge of successfully reaching and surviving beyond the third generation. Narrative or storytelling is frequently used in business to transmit knowledge, achieve ... -
Persuasion and dissuasion via social networking sites : the influence of word-of-mouth on consumer activism
(Palgrave Macmillan, 2018)Today, more than ever, consumers have access to a vast amount of data and information regarding most anything. Internet access is the key to the world of information and social media the key to a boundless platform for ... -
Redesigning corporate social responsibility for the global agenda : a stakeholder centric approach for business survival
(Nova Science Publishers, Inc., 2019)This chapter argues that most organizations, institutions and business, regardless of size and line of business deliver corporate social responsibility. It is fair to say that what organizational leaders mostly get wrong ... -
Should I Move Aside and Let a Professional CEO Run My Company?
(Emerald Publishing, 2020)This chapter addresses the stage at which entrepreneurs figure out that they have reached their level of incompetence (Peter & Hull, 1969) and how they might overcome it. Recommendations are made to aid entrepreneurs realize ... -
Stakeholder influence on decision making : from e-movements (#metoo) to corporate social responsibility policy
(Springer International Publishing, 2019-09)Firms that report engagement in corporate social responsibility strive for both business and social growth and development by being proactive in tending to stakeholders’ needs and wants. In the midst of the #metoo movement, ... -
Statistical learning applied to malware detection
(Springer, 2020)This work shows an application of statistical learning methodologies in order to determine the important factors for malware detection. Support Vector Machines and Lasso Regression performed Malware classification with ... -
Text mining and statistical learning for the analysis of the voice of the customer
(Springer, 2020)This paper analyzes the content of texts through a Text Mining classification model for the particular case of the Tweets made about the Miniso brand in Mexico during the period from November 17 to 24, 2018. The analysis ... -
Unethical supply chains delaying recovery: analyzing pre and mid COVID-19 conditions
(Palgrave Macmillan, 2022-01-01)Entire industries have been negatively impacted by the COVID-19 crisis. As a result, global supply chains, along with their collaborators, have been severely affected. The slow pace of recovery has raised many questions ... -
University social responsibility (USR) and Its mission: the case of the Universidad Panamericana in Mexico
(Emerald Group Publishing Ltd., 2020)At present, Higher Education Institutions around the world are developing and implementing university social responsibility(USR) as part of their strategy. They do so because they seek to assure the quality of higher ...