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Author: search.filters.author.Tossan, VesselinaSubject: search.filters.subject.Cognitive science

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    Item type:Publication,
    Giving Up Smoking Using SMS Messages on your Mobile Phone
    (IGI Global, 2015)
    Cacho-Elizondo, Silvia
    ;
    Shahidi, Niousha
    ;
    Tossan, Vesselina
    The current tendency to use cell phones or other mobile devices for healthcare purposes offers a huge opportunity to improve public health worldwide. In that direction, mobile devices make it easier to offer coaching services through text/video messages, to support individuals trying to break addictions such as smoking. Given that use of such services is still low in France and other countries, it is important to have greater understanding of what leads users to adopt them. Therefore, we propose and validate an explanatory model for the intention to adopt a mobile coaching service to help people to stop smoking. This chapter uses the concepts of vicarious innovativeness, social influence, perceived monetary value, perceived enjoyment, and perceived irritation. ©IGI GLOBAL
    Scopus© Citations 5  14  1