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Author: search.filters.author.Ayala-Ramírez, Suhey

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    Item type:Publication,
    Knowledge Management and Innovation in the Furniture Industry in Mexico
    (Springer, 2023)
    Castillo-Girón, Víctor Manuel
    ;
    Ayala-Ramírez, Suhey
    ;
    Martínez Velasco, Antonieta Teodora  
    ;
    Terán-Bustamante, Antonia  
    Knowledge is an asset for all companies. Consequently, learning and accumulating new knowledge over time constitute the essence of the innovation process. Thus, knowledge management is of the utmost importance. This research aims to analyze and propose a knowledge management model for innovation through Bayesian networks with machine learning techniques in the furniture industry. We develop a model where we identify and quantify the impact of critical factors on the generation of innovative value. The results show that the most relevant factors for optimal knowledge management in the furniture industry are suppliers, distributors, the enterprises’ business model structure, quality and risk management, strategic planning, value system model, national and international markets, e-commerce, and human capital. ©Springer ©The authors.
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    Item type:Publication,
    Innovation and technological management model in the tequila sector in Mexico
    (2022)
    Terán-Bustamante, Antonia  
    ;
    Martínez Velasco, Antonieta Teodora  
    ;
    Castillo-Girón, Víctor Manuel
    ;
    Ayala-Ramírez, Suhey
    Creativity, ideas, and an entrepreneurial attitude are needed to innovate. However, it is also necessary to have practical instruments that allow innovations to be reflected in the company. One of those tools is technology. This research aims to analyze innovation and technology in the tequila industry through Bayesian networks with machine learning techniques. Likewise, an innovation and technology management model will be developed to make better decisions, which will allow the company to innovate to generate competitive advantages in a mature low-tech industry. A model is made in which the critical factors that influence management innovation and technology optimally to generate value translate into competitive advantages. The evidence shows that the optimal or non-optimal management of knowledge management and its various factors, through the causality of the variables, allow the interrelation to be more adequately captured to manage it. The results show that the most relevant factors for adequate management of innovation and technology are knowledge management, sales and marketing, organizational and technological architecture, national and international markets, cultivation of raw materials, agave, and management, use of waste, and not research and development. © 2022 by the authors. Licensee MDPI, Basel, Switzerland.
    Scopus© Citations 2  22  2