Ciencias Económicas y Empresariales

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Author: search.filters.author.De Anda D Acosta, Felipe de JesúsSubject: search.filters.subject.Tesis

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    Item type:Publication,
    La importancia de la confianza personal e institucional para la internacionalización empresarial: El Caso de México
    (2025)
    De Anda D Acosta, Felipe de Jesús
    ;
    Tovar García, Edgar Demetrio
    Small and medium-sized companies are the main engine of the Mexican economy; however, these companies often lack the knowledge and professionalization that would allow them to develop their potential. This is due to a lack of support from the governmental system, which has prevented them from developing as they should. This includes the internationalization process that small and medium-sized Mexican companies carry out, often in an empirical manner and without a specific direction to help them increase their chances of success abroad. That is why this research work seeks to explain which factors, specifically personal and institutional trust, have a determining influence on the internationalization process of small and medium-sized companies. This thesis consists of three chapters: The first, through the case study method, seeks to determine which factors are the determinants in the internationalization process of small and medium Mexican entrepreneurs, highlighting trust as one of them, which has been studied very little in the literature. In the second, through a survey of 103 entrepreneurs of the Mexican Confederation of Employers (COPARMEX), we seek to find the association between personal and institutional trust and the internationalization process of small and medium-sized entrepreneurs in Mexico. Finally, the third chapter seeks to find what relationship exists between the institutional trust of countries and the internationalization process of their entrepreneurs. This research concludes that trust is a determining factor for the successful internationalization of small and medium-sized Mexican companies. These companies can use the results of this research and future lines of research to professionalize their internationalization process and increase their chances of success.