Early surveys in Latin America and transnational communication research, 1941–1945 : Cantril's discontinued legacy in the Americas
Journal
Media History
ISSN
1368-8804
1469-9729
Date Issued
2019
Author(s)
Ortiz Garza, José Luis
Type
Resource Types::text::journal::journal article
Abstract
This article examines the history of survey and communication research in Latin America. Aiming to contribute to a more robust transnational history of communication research in the American continent we examine the works of Nelson Rockefeller's OIAA (Office of Inter-American Affairs) and Hadley Cantril in several Latin American countries. We argue that, despite the importance of these early studies, they are not considered in the official history of communication because they failed to leave institutional traces in Latin America and also due to the fact that transnational archival work has only seldom been considered an important source in Latin American history of communication. © 2019, © 2019 Informa UK Limited, trading as Taylor & Francis Group.