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  4. Adoption of digital banking technologies by nascent entrepreneurs in the era of transformative business information systems
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Adoption of digital banking technologies by nascent entrepreneurs in the era of transformative business information systems

Journal
International Journal of Business Information Systems
ISSN
1746-0972
1746-0980
Publisher
Inderscience
Date Issued
2025
Author(s)
Hasan Polas, Mohammad Rashed
Afshar Jahanshahi, Asghar
Type
text::journal::journal article
DOI
10.1504/IJBIS.2025.144381
URL
https://scripta.up.edu.mx/handle/20.500.12552/11914
Abstract
Nascent entrepreneurs are those peoples who are in the early stage of starting a new business. In this study, the researchers attempted to determine what factors trigger a nascent entrepreneur to adopt digital banking technologies (applications and services)? To answer this question, this research tested the direct relationship between perceived security factors, the internet experience factors, and marketing exposure factors with nascent entrepreneur's adoption of digital banking technology. Moreover, we tested the indirect effects of these three factors with entrepreneur's adoption of digital banking technology through perceived usefulness. The study hypotheses were tested using a sample of 377 Bangladeshi nascent entrepreneurs who had participated in an entrepreneurship program and are in the process of starting a business. The findings revealed that nascent entrepreneurs with marketing exposure and perceived security are more likely to employ digital banking technology; perceived usefulness mediates the relationship between internet experience, and marketing exposure with adoption of digital banking technology. ©The authors ©Inderscience.
Subjects

Applied computing

Electronic commerce

Digital cash

Human-centered comput...

Human computer intera...

HCI design and evalua...

Field studies

License
Acceso Restringido
URL License
https://creativecommons.org/licenses/by-nc-sa/4.0/
How to cite
Polas, M. R. H., & Jahanshahi, A. A. (2025). Adoption of digital banking technologies by nascent entrepreneurs in the era of transformative business information systems. In International Journal of Business Information Systems (Vol. 48, Issue 2, pp. 200–222). Inderscience Publishers. https://doi.org/10.1504/ijbis.2025.144381

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