Financiamiento alternativo: crowdfunding para pequeños y medianos proyectos empresariales e iniciativas sociales

Crowdfunding is a method by which individuals, non-profit organizations and businesses get the required resources to carry out initiatives that are intended to cover strictly personal needs, develop social or business projects. This is achieved through internet platforms specialized in collective financing that are responsible for collecting the economic contributions of a group of people willing to collaborate to attain some goal or who are interested in loan or invest their money. This paper is intended to provide an overview of crowdfunding, particularly about donation and reward based models, which, according to international experience, are useful tools to finance mainly small and medium-sized projects.

Introducción -- Antecedentes e importancia del crowdfunding -- Tipos de crowdfunding -- Plataformas de crowdfunding -- Ventajas y riesgos del crowdfunding -- Factores de éxito de los proyectos de crowdfunding -- Consideraciones finales