Revista Panamericana de Comunicación

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    La producción de videojuegos en La Habana durante el 2019. ¿Una industria en construcción?
    (Universidad Panamericana, Escuela de Comunicación, 2023)
    López García, Hamlet
    ;
    Fernández Hernández, Carlos
    ;
    Rodríguez, Fidel Alejandro
    ;
    Pérez Piloto, Amanda
    ;
    Universidad Panamericana. Campus Ciudad de México. Escuela de Comunicación
    The article aims to diagnose the state of the video game industry in the city of Havana. To this end, it gathers information through interviews to some pro-ducers and analyzes documentary information during 2019, the year covered by this article. Among the main results, it is found that although it is not possible to speak of the presence of an industry, there is a window of opportunity for its promotion. The article concludes with some references to what happened after the year of the study and a set of policy suggestions.
      37  196
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    Panorama de la producción cinematográfica en Cuba durante el contexto del Covid-19
    (Universidad Panamericana, Escuela de Comunicación, 2022)
    Izquierdo Sánchez, Ernesto
    ;
    Universidad Panamericana. Campus Ciudad de México. Escuela de Comunicación
    The emergence of Covid-19 imposed a global chal-lenge on the dynamics of human life. The local work of the Seventh Art would suffer the same fate as the great monopolies of audiovisual entertainment, expe-riencing new challenges in the modes of production. In this sense, filmmaking in Cuba was not exempt from reinventing itself in its routines with the particularities of the context. In addition to the material shortages in-volved in maintaining production in an underdeveloped country, there was the crisis caused by the coronavirus. On the other hand, the closure of the few cinemas in op-eration would motivate the use of methods of dissem-ination that were already being used with the chang-es in consumer habits. From then on, social networks would serve as an intermediary between the public and the audiovisual. In view of the above, this essay aims to analyse the panorama of the film industry on the island during the pandemic, with the objective of addressing the context and development experienced by Cuban cinema
      32  72