<jats:p>Given the complex and dispersed nature of construction projects, which demand collaboration among varied experts, it is crucial to reevaluate project management and execution approaches to enhance their performance. Agile principles offer a path towards heightened responsiveness within tasks and processes, addressing the construction industry’s fast-paced nature and growing client demands for timely project completion. However, adopting new management methodologies, such as Agile, needs a significant cultural shift, enabling the cultivation of multi-skilled and self-managing teams. Projectification, a growing trend in contemporary society where more activities are managed as projects, has gained significant relevance in recent years. This study examines the application of Agile project management (specifically Agile Scrum methodology) during the pre-construction phase of a construction project through the lens of Projectification. As evidenced by the research results, applying the Agile methodology in the pre-construction phase may help enhance flexibility and collaboration, enabling teams to adapt quickly to evolving project requirements and unforeseen challenges. The findings demonstrate that Agile methodologies offer numerous benefits, including enhanced adaptability, flexibility, accountability, transparency, and teamwork. Additionally, there were significant reductions in time and costs, emphasizing the value of Agile practices in construction project management.</jats:p>
