Golf en Irlanda y su comunicación

Golf is a sport played by more than 66 mil-lion people around the world. Officially, golf was born in Scotland in the 16th century. The British Islands and Ire-land are the European countries with the longest tradi-tion with more than five millions players, 50% of all Eu-ropean golfers. Ireland surpassed Scotland in number of golfers for the first time in 2018. Ireland will receive the Ryder Cup at Adare Manor Golf Resort in 2027 and these data are enough for the press to pay attention to golf. This article describes the research done in Ireland monitoring the Irish press and confirming the value of golf in the Irish newspapers.

1. Introducción -- 2 Objetivos, hipótesis y metodología -- 3 Resultados y análisis -- La tradición del golf -- Turismo de golf -- La información sobre golf -- 4. Conclusiones