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    The influence of graduate attributes and humanistic principles on leadership, social responsibility, and performance
    Higher education institutions (HEIs) offer educational methods inspired by their mission, vision, and philosophy. Graduate attributes are the resulting skills and competencies that students develop during their learning process and then apply in their professional work. This study analyzes whether a HEI’s humanistic philosophy informs graduate attributes and then influences Senior Management alumni’s leadership style and social responsibility. The results of this study suggest that HEIs with strong humanistic components favor the development of a person-centered leadership. And, when graduates occupy management positions, this leadership style correlates with the development of socially responsible companies as well as positive organizational performance. Moreover, the longer graduates occupy leadership positions, the greater the positive effect on the organization. © The authors © Springer.
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    A nationwide strike uncovers unethical practices: consulting on socially responsible collaborator management in Mexico
    Learning outcomes: It is expected that students enhance their awareness of businesses’ role in human rights protection as a key factor in their corporate social responsibility (CSR) engagement and core objective achievement, as well as understand the effects of gender-based violence on organizational performance and identify and develop policies for a socially responsible strategic plan for effective communication with current and potential stakeholders. Case overview/synopsis: The case of AFF Consulting Group in Mexico illustrates the challenges that firms face when doing business in an environment riddled with inequality and gender-based violence. The firm is challenged with developing a socially responsible strategic plan to ensure effective communication with stakeholders. The case has been developed as a narrative to demonstrate the intricacies of internal dynamics and discussions, which lead to strategic planning and decision-making. Complexity academic level: The case study illustrates the challenges of business dynamics in an emerging market. It is applicable, especially, for undergraduate and graduate students in management studies related to CSR, ethics, human resources, collaborator management and human rights. Supplementary materials: Teaching notes are available for educators only. Subject code: CSS 11: Strategy. © 2022, Emerald Publishing Limited.
      14  1
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    Analysis of Medical Tourism and the Effect of Using Digital Tools to Profile Travelers in Mexico
    The increase of internet services and the availability of new cutting-edge technology, as well as the use of mobile apps and devices, set a major challenge for medical tourism service providers. E-commerce sites and social networks are an important source for consumers’ awareness and knowledge regarding the medical tourism business model in México which has grown at accelerated rates in recent years; therefore their use should be enhanced by formalizing this activity, and creating integrated commercial strategies. Word‐of‐mouth and the Internet are consumers’ preferred sources of information for medical tourism, where trust is elemental for the perception of quality online information. The use of social networks as a means of reference and information based on other users’ experiences and recommendations, as well as the use of mobile applications, have contributed to making electronic commerce increasingly profitable for companies that incorporate them in their business model. This research analyzes the preferences of consumption of medical tourism services in Mexico to determine the effect of formalizing the offer of services with the help of a digital platform on the consumers’ experiences. The study seeks to determine, through the integration of different cluster methodologies, which are the profiles of medical tourism travelers to better predict their consumption habits and channel the various options available through the use of digital tools and social networks to promote the most attractive alternatives for consumers’ benefit, which translates into higher sales impacting the entire value chain of this sector. © 2021, ICST Institute for Computer Sciences, Social Informatics and Telecommunications Engineering.
    Scopus© Citations 2  33  1
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    Corporate social responsibility and corporate governance : analysis across industries in Mexico
    Corporate Social Responsibility (CSR) and corporate governance are two distinct concepts that may seem to be isolated in practice. However, there are many parallels to the extent that the latter may define the engagement of the former. As such, it may be argued that corporate governance is essential to the implementation of CSR. Thus, a question arises, are firms' governance policies conducive to the engagement in corporate social responsibility? This study aims to evaluate the dynamics between corporate social responsibility and corporate governance of multinational firms operating in Mexico. Findings indicate that the practice of disclosing corporate social responsibility is more common than the transparent communication of corporate governance; however, the compliance with corporate governance is consistent with that of corporate social responsibility within the analysed firms. © 2018 by IGI Global. All rights reserved.
      22  1
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    Redesigning Corporate Social Responsibility for the Global Agenda: A Stakeholder Centric Approach for Business Survival
    (Nova Science Publishers, Inc., 2019)
    This chapter argues that most organizations, institutions and business, regardless of size and line of business deliver corporate social responsibility. It is fair to say that what organizational leaders mostly get wrong is the notion that corporate social responsibility is all about giving back; that is, either to the community, environment and, sometimes, both. Discussions in this chapter put together various concepts on redesigning corporate social responsibility in context of global agenda. A stakeholder-based approach for business survival is delineated in this chapter. © 2019 by Nova Science Publishers, Inc.
      16  1
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    Business recovery in emerging markets : global perspectives from various sectors : Introduction
    COVID-19 has significantly impacted just about every sector around the world. The incomparable effects have posed important challenges to understand the virus, comprehend the widespread consequences and their implications, as well as survive. While we are still learning about the pandemic’s effects, we are tasked with the imperative need to devise strategic plans to recover. This chapter describes the content of the collaborative work which analyzes how various sectors are recovering from the pandemic and its collateral crises. © 2022, The Author(s), under exclusive license to Springer Nature Switzerland AG.
      27  1
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    University–Industry Collaboration: A Sustainable Technology Transfer Model
    Faced with the pandemic caused by COVID-19, universities worldwide are giving a powerful response to support their communities. One way to provide support is via the collaboration between universities and industries, allowing the co-creation of knowledge that leads to innovation. Historically, universities, as knowledge-intensive organizations (KIOs), have produced knowledge through research. At present, its important contribution to countries’ economy is widely recognized through the development of new knowledge and technical know-how. Universities are a source of innovation for firms, which ultimately translates into social welfare improvements. The objective of this research is to analyze the university–firm linkage. The methodological strategy is carried out using Bayesian networks through a model where the main elements of university–industry linking, which impact competitiveness and innovation, are identified and quantified. The technology transfer model shows that the most crucial processes are Technology Strategy, Value Proposal, Knowledge Management, Control and Monitoring, Innovation Management, Needs Detection, Knowledge Creation, New Products and Services, and Absorption Capacity. © 2021 by the authors. Licensee MDPI, Basel, Switzerland.
    Scopus© Citations 14  14  1
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    Co-Creating Value Through People-Centered Leadership: Lessons Learned from the COVID-19 Crisis
    COVID-19 has represented a crisis and a turning point in business dynamics. The lockdown forced people to work from home in a more flexible and technologically intensive manner. Now, well into the post-COVID-19 lockdown phase, there are numerous challenges for organizations, particularly, a person-centered leadership that may drive the co-creation of value through greater flexibility, optimal technology use, efficiency, and collaborator well-being. In this framework, adhocracy is proposed and discussed as a model to build work communities that respond to the needs of the post-pandemic lockdown world. ©The authors
    Scopus© Citations 1  5
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    Digital consumer behavior and medical tourism: A regional analysis in Mexico
    Medical tourism has increasingly become an important alternative to receive healthcare services given medical systems’ limitations such as: treatment availability, access, and price. The industry has significantly grown with the availability of internet services and digital platforms which enable consumers to connect with service providers as well as other stakeholders around the world. And, considering medical tourism profiles related to travel frequency, expenditure, place, and degree of digital platform use, the question is how does digital platform use impact medical tourism consumer behavior related to the type of destination? Cluster analysis and georeferencing analytics were utilized to study the correlation between digital platform use and the preferred type of destination for medical tourism. The study shows a clear positive correlation between the variables compared.
    Scopus© Citations 1  19  1
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    Stakeholder Perceptions and Word-of-Mouth on CSR Dynamics
    (2021) ;
    Burgos Silva, Zamira
    Corporate social responsibility is a strategy by which firms address social issues whilst tending to their profit enhancing objectives. However, is a socially responsible firm fulfilling its objectives if current and potential stakeholders perceive it to be unethical, engaging in poor and questionable practices? The article analyzes Big Data retrieved from Twitter related to five firms that have stated to be socially responsible but have yet to obtain stakeholders' legitimacy granted by the engagement in corporate social responsibility. The article contributes to the understanding and effects of firm dynamics in corporate social responsibility or lack thereof, on social networking sites by means of Big Data analysis.
    Scopus© Citations 1  42  1