Revista Hospitalidad ESDAI

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El impacto cultural en los asistentes a un mega evento deportivo: el caso de Brasil 2014
(Hospitalidad ESDAI, 2018)
Granados Gómez, Triana Paola
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Becerril Isidro, Javier
;
Campus Ciudad de México
Over the years, mega sporting events have gained great relevance worldwide. In this sense, the 2014 World Cup in Brazil, seen as such, brought together thousands of people from all over the world. This space represented the attendees an occasion for them to generate social interactions, which could be culturally enriching. This led to investigating in the first place: what is culture, what impact does it have, and what is the perception of it? This concept defined from different aspects artistic, anthropological, historical, social, just to mention a few, also had to be accompanied by the ways in which the subjects appropriate it, hence the real question arises: Is there any impact on the culture of the attendant to a mega sporting event with the participation of international athletes? That is why in the case of the present work it was observed within these processes that mega sporting events are constituted in elements of culture since as defined by Diaz Aguado (1999, p. 116). “Enculturation unifies people by providing common experiences”. As well as moving from multiculturalism to transculturality. From field research, some main cultural elements were identified as disrupted: traditions and rituals, sports, language and architecture among others.
2 178
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¿Por qué dos tigres no deben pelear a muerte? Una introducción al juego del go
(Hospitalidad ESDAI, 2018)
González Zelaya, Carlos Vladimiro
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Campus Ciudad de México
This lecture is about go, an ancient oriental game of strategy. It is divided in three parts: on the first part, a broad perspective of the world of go is given; the second part deals with the basic rules of the game, and on the final part some analogies are made on go and business.
4 144
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Presentación [al número 31 de la Revista Hospitalidad]
(Hospitalidad ESDAI, 2017)
Vázquez-Gómez, Rosa-Adriana
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Campus Ciudad de México
Los servicios de salud son un indicador de gran relevancia en el crecimiento y desarrollo de un país. De ahí la importancia de optimizar los recursos que se asignan en este sector. Asimismo, las acciones hospitalarias tienen en este sector un papel de primer orden. Dichas acciones son brindadas a personas que, en muchos casos, se encuentran en un estado de gran vulnerabilidad. Por ello, requieren de atención especial, tanto ellos como sus familias.
2 45
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El proceso emprendedor y la creación y desarrollo de micros y pequeñas empresas viables
(Hospitalidad ESDAI, 2014)
García de León Campero, Salvador
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Campus Ciudad de México
The main objective of this paper is to present an overview of the entrepreneurial process considered as one of the approaches that allows a comprehensive and rigorous approach to creating micro and small enterprises as well as their initial development in order to increase their chances of success and lessen the chances of premature failures. It also highlights the importance not only of conceiving the preparation of a plan but also its evolutionary process in which as it advances it will gradually be transformed from a fuzzy idea to a company in operation with the possibility of consolidation.
12 549
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Prólogo [al número 12 de la Revista Hospitalidad]
(Hospitalidad ESDAI, 2007)
;
Campus Ciudad de México
La industria de la hospitalidad es un ámbito idóneo para desarrollar el potencial de la persona en el servicio a los demás; un espacio de sentido que puede ser especialmente rico para la formación de los individuos. El espacio de interacción que es el trabajo puede, al mismo tiempo, ser un ambiente propicio para desencadenar conflictos y relaciones de poder que se conviertan fácilmente en abusos de autoridad y violencia, cuando no se han sentado las bases de la convivencia en el respeto a la dignidad de la persona y en el principio básico de considerar al otro como un igual.
23 182
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Los "Reality Shows": hospitales virtuales (nihilización del ser social)
(Hospitalidad ESDAI, 2005)
Muñoz de Cote, Fausto Pretelin
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Campus Ciudad de México
Alleging that television «does not educate» numerous TV programs fill homes with trash. With the so-called «reality shows», the culture of violent void invading other media--such as newscasts and printed media--has been massively sown. A new era emerges at media threshold: reality simulation and apology of morbidity and violence with humor overtones, providing not a personal equality but a mass equality. Reality shows become a sort of virtual hospital where «patients» are healed by exposing their miseries to the public eye. In this way, through the coarsest massification, mediocrity is democratized since, faced with the contemplation of other people's miseries, common man contemplates himself as a privileged being not aspiring to being more than he is. This reality of ideological and personal vacuity is rampant both in-«family» and newcast programs. All the media carnival focused on the attention to this irreplaceable resource of human communication has to do with the booming of the Constructivist tinted education. This has a basis student's autonomy, based on what he or she knows and is able to develop. Verbal language is the premise for knowledge construction. The universities have echoed this trend, and now the curriculum allows for those subjects promoting the exertion of reflection and expression.
24 163
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Un secreto para la productividad: la etiqueta ejecutiva.
(Hospitalidad ESDAI, 2004)
Scholz Ramírez, Christl
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Campus Ciudad de México
In the domestic and international business environment, globalization creates a social demand: the acquisition of knowledge in order to let the businessmen grow in a more competitive business world Recent studies in Japan show that business food meetings are, in most cases, the best opportunity to carry out businesses that are fundamental for the enterprise. That is why it is important to introduce the executive to etiquette topics so he knows how to behave properly. Therefore, it is a necessity for the contemporary managers to own the etiquette knowledge that will lead him to a confident development to achieve the main objective of the business agreement.
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