García Béjar, Ligia
Main Affiliation
Preferred name
García Béjar, Ligia
Official Name
García Béjar, Ligia
ORCID
0000-0002-2980-0314
Researcher ID
E-7311-2017
Scopus Author ID
57211799159
21 results
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Item type:Publication, Experiencias educativas de jóvenes universitarios con Netflix : un estudio mixtoExperiencias educativas de jóvenes universitarios con Netflix : un estudio mixto(Universidad Panamericana, Escuela de Pedagogía, 2021-07-03); Universidad Panamericana. Campus Ciudad de México. Escuela de PedagogíaThis article presents the results of the application of the David Mersey, Calder and Mal-thouse digital media engagement scale, which measures the different types of experiences that a person has when consuming digital platforms. This instrument was used to measure consumer experiences with Netflix of 630 young Mexican university students, among which were relevant experiences that satisfy educational experiences among this study group. In the second phase of this study, 8 focus groups were conducted (46 students in total), in which it was corroborated that this platform satisfies needs beyond entertainment. In summary, students also use Netflix to learn, particularly to learn how different types of cultures are re-presented, to obtain more knowledge and context on topics of their interest and to reflect on human situations that are represented in the contents of the platform, and even use content from this OTT as a resource and educational complement.15 5 - Some of the metrics are blocked by yourconsent settings
Item type:Publication, Comunidades de práctica en ocho organismos operadores de agua: estrategias de gestión para la calidad del agua en México(Universidad de Caldas, 2026-04-14); ; La gestión eficiente del agua es un desafío prioritario en México, agravado por el cambio climático, el crecimiento poblacional y la escasez de recursos. Este estudio documenta la creación e implementación de una comunidad de práctica (CdP) entre ocho organismos operadores de agua potable (OOAPAS), un equipo técnico y uno pedagógico, con el fin de mejorar la calidad del agua y fortalecer sus capacidades de gestión. A través de once sesiones realizadas entre abril de 2023 y mayo de 2024, se promovió el aprendizaje colaborativo, el intercambio de buenas prácticas y la evaluación de procesos técnicos, administrativos y comunicacionales. El estudio se basa en un enfoque cualitativo y se desarrolla como un estudio de caso. La CdP fue concebida como un espacio horizontal de diálogo entre actores tradicionalmente aislados, articulado bajo el modelo de la triple hélice (gobierno, academia e iniciativa privada). La metodología combinó entrevistas, observaciones y sesiones presenciales y virtuales. El equipo investigador participó activamente como facilitador del proceso. Los resultados muestran que la CdP es una estrategia eficaz para detonar innovación social, fortalecer la identidad organizacional de los OOAPAS, además de la generación de conocimiento común para propiciar una gestión del agua más eficiente, equitativa y sostenible, con impacto directo en el bienestar colectivo.27 - Some of the metrics are blocked by yourconsent settings
Item type:Publication, Actitudes transdisciplinarias en la práctica docente: el caso de una universidad de la República Mexicana(2023) ;Fernández-de-Castro, Javier ;Galbán-Lozano, Sara Elvira<jats:p>La transdisciplinariedad es la interrelación simultánea entre disciplinas científicas con la finalidad de comprender el mundo presente y desde una visión de unidad del conocimiento. Surge por la necesidad de solucionar problemas complejos y contrapone la segregación del saber provocada por la formación disciplinar. El objetivo de este estudio es identificar actitudes transdisciplinarias en la práctica docente universitaria en una institución de educación superior de la República Mexicana. Para ello se desarrolló un estudio cuantitativo, de tipo transversal, con alcance exploratorio y descriptivo, en el que participaron 422 docentes de los tres campus de dicha institución, a quienes se les administró un instrumento para medir actitudes transdisciplinarias. El análisis de los datos reveló que en el equipo docente predominan las actitudes relativas a apertura epistemológica, diálogo, aprendizaje permanente y respeto, siendo las más incipientes las de reflexión, organización y pensamiento complejo. Se observó un desarrolló significativamente mayor en mujeres respecto a actitudes relativas a organización y diálogo, así como mayor rigor intelectual en docentes que trabajan en pregrado y posgrado, que aquéllos que sólo lo hacen en uno de los niveles. Estos resultados son insumos para la generación de estrategias de atracción y formación docente que favorezcan la calidad educativa.</jats:p>10 - Some of the metrics are blocked by yourconsent settings
Item type:Publication, Utilización de plataformas para propósitos educativos durante la pandemiaLa pandemia de la Covid-19 trajo consigo múltiples efectos para la persona y la sociedad. En el ámbito educativo emergieron mecanismos de innovación, a fin de responder a las medidas de distanciamiento social promovidas por motivos de salubridad y las demás circunstancias derivadas de la contingencia. Los roles de estudiantes, docentes y directivos asumieron adecuaciones, a fin de responder a los retos que surgían. En esta obra se presenta una serie de investigaciones sobre la formación profesional en tiempos de postpandemia. Se articulan en dos ejes temáticos; el primero, alusivo a los actores, procesos e instituciones educativas, y el segundo, al aprendizaje y las emociones de los estudiantes universitarios. Se indaga sobre las experiencias de alumnos y docentes respecto a la interacción educativa en modalidades en línea e híbridas, el uso de plataformas audiovisuales para propósitos educativos, el desarrollo de experiencias de aprendizaje internacional colaborativo en línea, la caracterización de políticas educativas para la formación docente, la autorregulación del aprendizaje, los retos pedagógicos y emocionales y los mecanismos de solución implementados por los estudiantes, así como el estrés académico en alumnos de posgrado. Las investigaciones incluidas abonan nuevos conocimientos susceptibles de ser considerados en el análisis de políticas educativas, en los procesos de formación universitaria, así como en los mecanismos de innovación y calidad educativa.13 - Some of the metrics are blocked by yourconsent settings
Item type:Publication, Experiences of University Professors Studying for a Doctoral Degree in the Mexican ContextAim/Purpose To understand the experiences of full-time university professors at a Mexican university who are pursuing a doctoral degree, this study seeks to describe the experiences of doctoral students who are also university professors. The study focuses on the intentions, experiences, and prospects regarding the decision to study for a doctorate as a university professor. Background This research has a dual background. On the one hand, there is the institutional interest in establishing an academic and professional profile of university professors studying for a doctorate in decision-making. On the other hand, the researchers who conducted this study maintain an interest in deepening knowledge of the doctoral process and researcher training. In the field of educational research, this article seeks to strengthen the almost nil research carried out specifically in Mexico on university professors who study for a doctorate, particularly in private institutions. Methodology The research design is based on the interpretive paradigm, with a qualitative approach and a phenomenological perspective. A semi-structured interview was used to explore the individual experiences of 17 university professors who are studying for a doctorate. Contribution This study is unique in that it explores the personal and professional views of university professors studying for a doctoral degree, providing further insight into academic and professional profiles. © 2022 Informing Science Institute. All rights reserved.Scopus© Citations 1 2 8 - Some of the metrics are blocked by yourconsent settings
Item type:Publication, Parents’ literacy on mobile advertising aimed at children: a cross - cultural approach(2021) ;Oscar Robayo-Pinzon ;Sandra Rojas-Berrio ;Patricia Núñez-Gómez ;Blanca Miguélez-Juan<jats:sec> <jats:title content-type="abstract-subheading">Purpose</jats:title> <jats:p>The use of mobile devices by children and adolescents is increasing significantly; therefore, it is relevant to research the level of advertising literacy (AL) of parents who act as mediators between children and mobile advertising. This study aims to explore the conceptual, moral and attitudinal dimensions of AL and its relationship with different styles of parental control.</jats:p> </jats:sec> <jats:sec> <jats:title content-type="abstract-subheading">Design/methodology/approach</jats:title> <jats:p>A cross-sectional survey was applied simultaneously to a sample of parents with children between 5 and 16 years old in three Spanish-speaking countries: Mexico, Spain and Colombia. Participants from the three countries were recruited via online social media networks and were asked to fill in an online survey. A questionnaire, which has been adapted from previous literature to suit the mobile advertising context and the population of interest, was designed. Cross-country samples of varying sizes, with a predetermined quota of 200 participants for each country, were used. The total sample consisted of 1,454 participants.</jats:p> </jats:sec> <jats:sec> <jats:title content-type="abstract-subheading">Findings</jats:title> <jats:p>Four factors of mobile AL were found, which, to a greater extent, correspond to the dimensions of AL proposed in the literature. The following are the dimensions that were identified: cognitive, moral, attitudinal and an emerging factor is known as “children’s perceived mobile AL.” Differences in parents’ perceived knowledge of mobile advertising, parental control styles and AL levels in the three countries were identified. Parents with an authoritative style were identified to have more knowledge than those with an indulgent style. Differences were also identified between countries concerning the amount of exposure that children have to mobile advertising, while no significant differences were found in the moral dimension.</jats:p> </jats:sec> <jats:sec> <jats:title content-type="abstract-subheading">Practical implications</jats:title> <jats:p>Marketing practitioners and public policymakers must consider that parents differ in some dimensions of AL. Parents also seem to lack adequate knowledge about the advertising tools available to announcers that affect children and adolescents in a mobile communication environment. Therefore, government agencies should consider developing mobile digital media literacy programs for parents.</jats:p> </jats:sec> <jats:sec> <jats:title content-type="abstract-subheading">Originality/value</jats:title> <jats:p>This paper explores the dimensions of AL applied to the mobile context and identifies the level of parental mobile AL in three Spanish-speaking countries, as well as the differences between these sub-samples concerning parental mobile AL profiles and parental control styles, thus expanding the literature on AL with a cross-cultural approach.</jats:p> </jats:sec>Scopus© Citations 4 2 10 - Some of the metrics are blocked by yourconsent settings
Item type:Publication, Donde hay una persona, hay un pedagogo: reflexiones alrededor de una pedagogía universitariaCuando pensamos en la educación superior, existe una pregunta clave que debiéramos hacernos en las universidades: ¿educamos para la vida o educamos para una profesión? Los autores de este libro pensamos que la universidad tiene que ser un continuum de la educación, no puede reducirse a una preparación profesionalizante, puesto que eso supondría reducir al ser humano y minimizar el trabajo profesional. Con este texto pretendemos entender mejor al estudiante universitario y a los procesos educativos de la universidad, así como ser sensibles al contexto actual que vive la universidad, a través del diálogo y la reflexión de diversos actores que hemos elegido con la invaluable labor de ayudar al ser humano a crecer y a realizar su vida desde las aulas universitarias.34 - Some of the metrics are blocked by yourconsent settings
Item type:Publication, Learning patterns of educational sciences students in private Mexican universities(2022)This study analyzed the learning patterns of Mexican students of educational sciences in relation to some academic variables – semester they were studying, degree program, perception as a student, academic achievement and performance – measured through the Inventory of Learning Styles (ILS; Vermunt, 1998). Participants were 175 students from two private universities. A significant positive correlation was observed between academic performance and the pattern oriented to meaning, and a significant negative correlation between the former and the undirected pattern. A multiple orientation pattern was predominant among students from both universities, followed by a pattern oriented to meaning.13 - Some of the metrics are blocked by yourconsent settings
Item type:Publication, Scopus© Citations 19 1 17 - Some of the metrics are blocked by yourconsent settings
Item type:Publication, Digital Tools for virtual courses for university teachers affected by COVID-19(2020) ;De la Serna-Tuya, A.S; ; ;Mora López Ana FabiolaDue to the 2020 scenario, the pandemic caused by the COVID-19 virus prompted a substantial change in the methods used by teachers when teaching and implementing their classes. As a support mechanism for teachers in the face of the radical change from physical presence to virtual presence, two courses were designed by the School of Pedagogy of the Universidad Panamericana: the first on Instructional Design and the second on didactic tools that enhance interaction and revitalization of classes. The summer of 2020 was the ideal time to train and prepare teachers in the instructional design of online classes because, although the educational model of the university is face-to-face, the circumstances and health limitations forced a strategic change to carry on with the quality that characterizes the institution. The preliminary results that we analyze with the SPSS software indicate that for 90.5% of the teachers the content of the course contributed to their professional development and that 87.2% have sufficient elements to redesign their subject for the following semester, which is executed in virtual mode.1Scopus© Citations 3 32
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